INDUSTRY EXPERTS
About Us
Studio Designer Diamond Financial Partners. Specialized Expertise. Personalized Support.
INDUSTRY EXPERTS
About Us
Studio Designer Diamond Financial Partners. Specialized Expertise. Personalized Support.
About CVW Accounting
A Team Built around the Needs of Interior Design Firms.
At CVW Accounting, our clients benefit from more than a single accounting contact. Our team is structured to provide the right level of expertise at every stage of your business—from day-to-day bookkeeping and accounting support to operational improvements, financial strategy, and CFO-level guidance.
Our team includes experienced bookkeepers, accounting managers, operational specialists, and financial advisors who collaborate to provide accurate reporting, proactive insights, and solutions tailored to the way interior design firms operate.
Because we specialize exclusively in interior design, every team member understands the complexities of procurement, project accounting, client retainers, cash flow, and profitability.
MEET CAROLINE
MEET JEN
Jen Bastian, CPA | Chief Operating Officer and
Caroline Van Wassenhove, CPA | President & Founder
Caroline Van Wassenhove, CPA
President & Founder | Strategic Advisor
Helping Interior Designers Build More Profitable, Scalable Businesses
Licenses & Memberships
Registered Certified Public Accountant (CPA) | State of Illinois
Member | American Institute of Certified Public Accountants (AICPA)
Member | Illinois CPA Society
Certified Project Management Financial Partner | Studio Designer
Certified Accounting Financial Partner | Studio Designer
Member | Studio Designer Partner Advisory Council
Certified ProAdvisor | QuickBooks Online (QBO)
Caroline Van Wassenhove, CPA
President & Founder | Strategic Advisor
Helping Interior Designers Build More Profitable, Scalable Businesses
As a CPA and founder of CVW Accounting, Caroline helps interior design firms gain clarity in their finances, understand the story behind their numbers, and make confident business decisions.
Her path to creating CVW Accounting began with a background in Audit & Tax, followed by experience working for a Fortune 500 residential developer where she gained firsthand insight into the financial and operational complexities of the construction and design industries. Through that experience, Caroline saw that businesses in these industries required more than traditional accounting support—they needed a financial partner who understood the unique workflows, challenges, and opportunities behind the business.
That realization became the foundation for CVW Accounting: a firm built exclusively to support interior design firms with specialized accounting expertise, strategic guidance, and a deep understanding of how design businesses operate.
Today, Caroline leads a team of accounting professionals, operational specialists, and financial advisors dedicated to helping interior designers build more profitable, scalable businesses. She believes that accounting should be more than historical reporting—it should provide the clarity and insight business owners need to make better decisions about growth, cash flow, profitability, and long-term success.
As a Studio Designer Diamond Financial Partner and member of the Studio Designer Partner Advisory Council, Caroline works closely with the Studio Designer community to help advance financial workflows and best practices for interior design firms.
Her approach is rooted in personalization, strategy, and measurable impact. By combining industry expertise with financial insight, Caroline and the CVW Accounting team help designers move beyond simply knowing their numbers—to using them as a tool to strengthen and grow their businesses.
Licenses & Memberships
Registered Certified Public Accountant (CPA) | State of Illinois
Member | American Institute of Certified Public Accountants (AICPA)
Member | Illinois CPA Society
Certified Project Management Financial Partner | Studio Designer
Certified Accounting Financial Partner | Studio Designer
Member | Studio Designer Partner Advisory Council
Certified ProAdvisor | QuickBooks Online (QBO)
Jen Bastian, CPA | Chief Operating Officer
Building the Systems and Support Behind Exceptional Client Experiences
Jen plays a key role in ensuring CVW Accounting delivers the level of expertise, consistency, and personalized support that our clients expect from a specialized accounting partner.
With a strong focus on operational excellence, process improvement, and team collaboration, Jen helps build the systems and structure that allow CVW Accounting to scale while maintaining the high-quality service and attention to detail our clients value.
As CVW Accounting has grown, Jen has helped develop the processes, workflows, and team environment that support both our clients and our internal team. She works closely with our accounting professionals to ensure clients receive proactive support, accurate financial information, and solutions tailored to the unique needs of interior design firms.
Jen believes that exceptional client service comes from having the right people, processes, and communication in place. Her leadership helps ensure CVW Accounting continues to provide a seamless experience while delivering the expertise and strategic support interior designers need to grow their businesses.
Ready to talk about your business?
Schedule a Discovery Call to discuss your goals and learn how CVW Accounting can support your firm’s growth.
Licenses & Memberships
Licensed Certified Public Accountant (CPA) | State of California
Member | American Institute of Certified Public Accountants (AICPA)
Member | Connecticut Society of CPAs (CTCPA)
Society for Human Resource Management-Certified Professional (SHRM-CP)
Certified Accounting Financial Partner | Studio Designer
Member | Studio Designer Partner Advisory Council
